Beauty itinerary

The itinerary of Beauty 2020 counts now 12 destinations.

Twelve cities in the Province of Pesaro and Urbino joined the project for the promotion, communication and touristic enhancement created by Confcommercio (Association of Merchants) of Pesaro Urbino /Northern Marche.

The ITINERARY is a trip through the charms of one of the most beautiful Italian areas. It unites high quality beach resorts (Gabicce Mare, Pesaro and Fano) and towns and cities rich with history, art and culture, all immersed in an untouched and fascinating natural environment.

The sweet hills of Marche, softly sloping to the sea (such as Colli al Metauro, Mondavio and Terre Roveresche); the fortified cities surrounded by walls; the historical hamlets; the breathtaking panoramas; the city of Urbino, a World Heritage Site (which in 2020 celebrates the 500th anniversary of Raphael’s death, its most illustrious child); the most important archaeological discoveries of last century (in Pergola and Sant’Angelo in Vado); the immense treasure of works of art kept in churches and museums; romantic and Love places (such as Cagli, Fossombrone and Gradara); a rich enogastronomic offer (further enriched by fairs and truffle exhibitions in Fossombrone, Pergola and Sant’Angelo in Vado); cultural events and historical re-enactments (such as the Wild Boar Hunt in Mondavio, the Duke’s Feast in Urbino, the Goose Prize in Cagli or the Roman re-enactments in Fano and Sant’Angelo in Vado), strongly emotional and by a great international resonance (such as ROF, the Rossini Opera Festival in Pesaro).

Of this and much more consists the Itinerary of Beauty in the Province of Pesaro and Urbino, because beauty consists precisely of history, art, culture, environment and territory, quality of agricultural products and excellence of craftsmanship and manufacture.

Amerigo Varotti

General Manager

Confcommercio Pesaro e Urbino/Marche Nord

Beauty itinerary